Use facebook groups
gain fans from fans
Use Facebook Ads
Where to begin?!
You want to start by making sure that all of the information that you have for your business facebook page is accurate and detailed. To make the most out of your business page, include a professional profile picture, a brand-solid cover photo, link to your website, and an overview of the biz. Skipping any of these small, common-sense items will drastically reduce the effectiveness of your business facebook page.
Use keywords, but don’t overdue it
Having good keywords in your about section and posts will help your page show up in the search results, just like Google. The advantage here is that Facebook does have its own search engine that people use often, especially on mobile devices.
Be interesting and original
Your brand’s value is easily reflected by what you post and who your posts are intended for. You want to make sure that you post content that people tend to enjoy or engage with. What you post for your business displays the human side of the business which really help out with brand awareness and conversions in the long run. Make sure that you are engaging with your followers. The people that are commenting, liking, or sharing your content create great exposure and assist in endorsing your brand.
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